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The Paris Project
Covering Rowing at the Paris 2024 Olympics & Paralympics
Goal: Lead and execute a comprehensive media strategy for the Paris 2024 Summer Olympics and Paralympics, spanning pre-, during-, and post-Games coverage. Serve as primary owner of social strategy and execution, overseeing the majority of creative assets and integrated newsletter communications.
Rowing, Reimagined
Building USRowing's Digital Presence
Goal: Lead and execute comprehensive media strategies to increase visibility, grow audience engagement, and position rowing as dynamic, accessible, and culturally relevant. Produce cross-functional creative assets including graphics,
photo, video, and copy.
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